Creative Studio

Paoli De Santis

There is nothing in the intellect that has not been before in the senses

Who

A family company working on gastronomic design: food photography, trade marketing, restaurants concepts, design, as well as creation of ad hoc recipes with escandallo and training in situ.

challenge

Find the way to integrate all the services they provide. No service should be more important than another.

Idea

We merge all their services into one single concept: Gastronomic Design, then we linked it with what Paoli De Santis generates in the mind of their client’s audience with the product they deliver, pleasure. That sensation that we all feel when something good come into our senses.

Following that, we took synapse as the basis for our visual concept, and create an abstraction of this small explosion between neurons that happen when passing an electrical or chemical signal from one to another.